The design firm headed by Ivan Chermayeff, Tom Geismar, and Sagi Haviv specializing in visual identity and brand design, art in architecture, motion graphics and exhibit design. Responsible for hundreds of the most famous trademarks in the world such as Mobil Oil, Chase bank, PBS, Viacom, Showtime, National Geographic, NBC, Barneys New York, Univision, Xerox, Cornell and Brown universities, Museum of Modern Art, and many more.

Sagi Haviv

Principal

Sagi Haviv is a partner and designer at Chermayeff & Geismar & Haviv. Among the over 50 identity programs he has designed are the logos for the Library of Congress, CFA Institute, Harvard University Press, Conservation International, Women’s World Banking, and Armani Exchange.

Sagi designed the award-winning animation “Logomotion,” a ten-minute tribute to the firm’s famous trademarks that was not only the first animated trademark sequence of such scope, but also introduced a new approach to showcasing a firm’s portfolio. Sagi’s other motion graphics work includes the opening sequences for PBS documentary series such as Carrier, Circus, and Half The Sky.

Sagi joined the firm in 2003 after graduating from The Cooper Union School of Art. He teaches Visual Identity Design at The School of Visual Arts in New York City. A frequent speaker, Sagi has given lectures and conducted workshops at AIGA conferences, the HOW conference, the Onassis Foundation, as well as at design schools and institutions around the world.

Sagi is coauthor of Identify: Basic Principles of Identity Design in the Iconic Trademarks of Chermayeff & Geismar (Print Publishers, 2011).